Prodfest

TECHNICAL POSTER PRESENTATION (PR2)

Venue:  Virtual (MS Teams)

Entry Fee: Rs 50 per student

Day, Date & Time of Event: Wednesday, 29 September 2021,

Exciting rewards:

• Prize pool worth 8000/- (Eight Thousand)
• 1st Prize – Rs 5000/-
• 2nd Prize – Rs 3000/-
• Participation Certificate to all the Participants.

ABOUT THE EVENT:

This event gives you an idea about technical poster presentation. It gives you an opportunity to test your presentation and technical skills in front of a renowned panel.

SELECTION PROCESS:

There will be three rounds: –

Round 1-  Poster Selection:

Participants will be judged by their submitted posters.

Round 2 – Poster Presentation:

Each participant will have to present their poster in 3 minutes.

Round 3 – Question and Answer:

This will be the final round with one on one Q & A session with the selection panel.

GENERAL INSTRUCTIONS: –

• Participants can choose their poster’s topic. Note that it should be related to Technical field.
• All poster’s will be set in portrait or Landscape style orientation.
• Provide your Topic (outline) and a summary or conclusion for your poster in 5 to 6 sentences with pdf.
• All information (i.e. text, data, photos, and figures) must be designed to appear within one window/slide.
• Poster should be written ONLY in English language only.
• The Committee only accepts e-poster in a PDF format only through mentioned EMAIL
• PDF name format should be ‘PARTICIPANTS NAME’
• Posters will be accepted until 26^th of September 2021.
• All E- poster should be original work of the participant. Any participant found violating the rules will be disqualified from competition.
• Failure to submit your e-poster by the deadline would result your participation being cancelled.
• Prepare your poster carefully so that it can be used as the basis to explain and answer questions from the viewers.
• The E poster will be judged according to the following criteria: creativity, presentation and relevance to the theme.
• Selection for 2^nd round will be based on poster.
• Presentation time for 2^nd Round is 3 minutes. Extra time won’t be allowed.
• Presentation of poster must include your introduction, Topic Introduction and brief Explanation about Poster.
• Winners will be selected on the 3^rd round (Q&A session).
• Judge’s decision will be considered as final.
• Participants are expected to have a stable internet connection.
• All participants must keep the camera ‘on’ during their respective session.
• Prize money is subject to change.

For any information related to Technical Poster Presentation contact:

Contact: Avadhut More (8291675773)

Kartiki Chaware (8806623090)

event.production@aissmscoe.com

Marketing Mania (PR3)

Venue:  Virtual MS Teams

Entry Fee: Rs 50per Participant (Max 2 members per team)

Day, Date & Time of Event: Wednesday, 29 September 2021,

Exciting rewards:

• Prize pool worth 8000/- (Eight Thousand)
• 1st Prize – Rs 5000/-
• 2nd Prize –Rs 3000/-
• Participation Certificate to all the Participants.

ABOUT THE EVENT:

Marketing is the process of communicating the value of a product or service to customers, to sell the product or service. It is a critical business function for attracting customers. Advertising is a form of communication for marketing and is used to encourage, persuade, or manipulate an audience (viewers, readers, or listeners; sometimes a specific group) to continue or take some new action. So this event is about marketing a product by appropriate advertising and understanding the market behavior. Thus this event gets the marketing genius in everyone.

SELECTION PROCESS:

There will be four rounds: –

Round 1 – Ad-Mad/Ad-Diction/Ads making (Advertising/Promoting) & Product Marketing (Presentation round)

Teams will be given options of 3 products out of which they have to choose any one product and each team has to come up with ideas for marketing it, against other teams. Each team must develop an STP (segment, target, positioning) plan that will be judged and critiqued. Strategies planned and executed by each team will be judged.

Round 2 – Market Survey (Either Before or After)

An investigation into the state of the market for a particular product or service, including an analysis of consumers’ needs and preferences.

Each team has to submit this survey by using a specific tool

Product will be given to the team before 5 min

1. You have to Cover the points as much as possible regarding the market survey (either before or after launching the product)

• Students shall try to cover all the points relevant to the market research
• The jury will decide the judging criteria
• Out of 3 products participants shall choose any 1 product
• 7 minutes will be allotted to the participants

2. Elimination will be based on those who cover the maximum points regarding market research.

Round 3– Lightning Round (Sales)

The quiz will be time based on the topic regarding factors affecting the Sales and different tag lines.

Round 4 – Invading The Market

A brand is the “name, term, design, symbol, or any other feature that identifies one seller’s product distinct from those of other sellers”

In this round, each team has to design a logo for a given product or service. They also have to come up with an appropriate name and a catchphrase for the given product or service. They have to present the philosophy behind their design.

In this round you have to Invade the market by launching your brand. You should make a logo and show us your marketing strategies while focusing on sales!

GENERAL INSTRUCTIONS: –

• Any participant disobeying the instructions or cheating during Competition will be disqualified.
• In case of any discrepancy final decision will be taken by the event coordinators and event head.
• Participants are expected to have a stable internet connection.
• All participants must keep the camera ‘on’ during their respective session.
• Prize money is subject to change.

For any information related to Marketing Mania contact:

Contact: Siddhant Pasalkar (860529281)

Janhavi Thakare (8530807791)

event.production@aissmscoe.com